Make The World Make
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Introducing Creators on Pinterest
On Pinterest great ideas are made, not just double tapped
Imagination is what makes us human is what moves us forward. Imagination is also one of the hardest things to keep alive under pressure. And here comes 2020 with all the pressure and stress hitting all of us hard, specially the creative community.
To inspire people to keep creative during this hard times, Pinterest is launched a Creator Initiative. Something that reminds people that there’s more out there than hateful rhetoric. Something that shows how one person with one idea can spread as much as quickly and as far any of the bad stuff. Something like, a woman in West Africa using her body as a medium to make powerful statements. Or a chef in New York who sees recipes as a way to make the past connect to the future.
Agency: 72andSunny LA § Role: Creative Director
Make it IRL
And we want people to take that inspiration and make them in real life so each creator from our film made tutorials on Pinterest sharing the process to recreate the looks, recipes, designs, etc. All of that with the brand new Story Pin Tools